You’ve got a prototype and ready to gain the product knowledge you need for PERFECT product market fit. You don’t want to risk the opinions of people who might not actually be your customers at the end of the day.
SugarBot was created by a behavioral scientist who knows a lot about participant groups, and he made sure SugarBot is able to get perfect participants.
- Focus groups are famous for participant biases that can lead you down the wrong path.
- SugarBot enables you to identify focus group participants that own or run the businesses you ultimate want as customers.
- Get brand champions instead of opinions.